... And they're off!
The Da Vinci Code was released on DVD last week, and it made the appropriate splash. According to iMDB, the movie was the number 1 rental for its first week, bringing in $11.1 million dollars in five days.1 It was also the top seller at Amazon.com the same week. Actually, there’s really no surprise here. You had Hollywood's most successful directors and its brightest star recreating the one of the most popular fiction novels of all time.
Of course, the interesting thing about in-home entertainment is the audience changes. Many people who read the lackluster reviews about the movie saved their popcorn money and instead waited for the movie to come to video before viewing. Parents who wouldn't have brought their children with them to the theater don't think twice about having the kids in the room when the DVD is playing. The movie is certainly going to be given as gifts during the Christmas season.
In all, the impact of a film will be far wider than just the audience who saw it in the theater. Now that the 'controversy' has died down, people will simply rent the movie out of inquisitiveness ("I wonder what all the fuss is about?"), or novelty ("we've seen everything else") or simply for fun. And the positions and questionable facts that that film purports will be left unchallenged.
We gather a lot of ideas from our entertainment. Many times, we form opinions about things we've never thought about before by being exposed to new ideas. Those ideas are often presented in a fictional format. Before The Da Vinci Code, how many of you really explored the historical development of the New Testament? And if you have no other source what type of opinion will it be? This Web site exists and has continued to update you so you can be informed. We want you to hear the real facts behind historic Christianity. We ask you to equip yourself and tell others, so they too may have a better informed view of what the Truth About Da Vinci really is.