Did you know it's Da Vinci Code Wednesday?
While the controversy over The Da Vinci Code seems to have fallen off the radar for most people, there are interesting signs that the book and movie's influence continue to permeate aspects of popular culture. Let's take a look at some recent news items:
- Kathleen McGowan, a woman who believes she is the direct descendant of Jesus and Mary Magdalene just published her first novel entitled The Expected One based on her beliefs and echoing Dan Brown's thriller. It hit the NY Times bestseller list in August - three months after the Da Vinci movie and hype were supposed to have saturated the market.
- In Lincoln, England, the Lincolnshire Tourism bureau have created "Da Vinci Code Wednesdays". Tourists and site visitors can send a text message from their cell phones on Wednesdays to get admission discounts to tour the Lincoln Cathedral which was featured prominently in the movie. The Tourism group challenges you to "Crack the Code in Lincoln."
- Forbes Magazine just ran an article listing the top ten most trusted celebrities with Da Vinci Code star Tom Hanks topping the list.
The Forbes article noted that Hanks routinely plays likeable characters that we root for on a consistent basis and "we subconsciously confuse--or even substitute--his onscreen persona for his real-world one, which we know little about". The article also quotes James Houran, a clinical psychologist who researches celebrity worship, as saying "we will trust Brad Pitt if he tells us to do something before we will trust Sen. Ted Kennedy."
So, does the casting of Tom Hanks as Robert Langdon make a difference as to whether the public believes the "facts" surrounding the Da Vinci Code? You bet.


